With OKAST, you can offer free access to content on your platform. Whether it's full content, an extract or a trailer, it's always important to be able to offer your future customers a sample of your streaming platform.

Like trial periods, free content is a fantastic tool for acquiring new customers and/or subscribers. As we will see here, you can create content that is 100% free (for a trailer, for example), but you can also create content that is free only after registration (for this type of content, see the corresponding article).

How do you set up free content on your platform?

Adding free content to your platform is very simple. Go to the Offer Management > Pricing plans menu, then click on

Fill in the parameters of your offer and add all the content you wish to offer free of charge.

1. Languages

You can create as many language versions (titles, descriptions, etc.) of your free offer as you like.

2. Title and description

You can give your free offer a title and a description of what it contains. The description field can be edited with rich text: you can therefore add formatting (bold, italics, etc.), links or images.

3. Display order

For each of your free offers, you can choose the order in which they are displayed on the offers page.

4. Illustrations

You can add an illustration image (16/9) to your free offer and a square one to your Gift page. If you activate the Gift option, your users will be able to give away your subscription offers. To find out more about > Gift management. 

5. Items

Add all the content that will appear in your free offer here, either by drag & drop or by multiple addition using the Arrow button. All users who subscribe to this offer will have access to the content added in the right-hand panel. You can therefore add video and audio content to your offer.

6. Pricing

At the bottom of the page, in the pricing section, you can create 3 types of offer: Subscription, Sale and rental and, lastly, Free.

In the Free section, click on the + New button and select the options for configuring your free offer:

a. Availability

Status: if the status of the offer is deactivated (red), your offer will be deactivated immediately and will no longer appear on the offer page.

b. Timeframe

Duration of access: you can choose between a duration that is unlimited in time, i.e. permanent, or a specific date and time. You cannot choose a period. 

 c. Parameters

Resolution: you can offer different qualities of your content for the free offer: SD, HD and UHD (4K).

If you set HD, your customers will have access to all lower quality content: SD and HD.

d. Restrictions

User account: you can restrict access to content to users who are not registered, and thus retrieve information such as e-mail address, reading time, usage, etc. To do this, select the Registered option.

Trailers never require authentication.

⚠️ Warning: first activate the option "Ask for an account before displaying accounts" in the Platform > configuration menu, otherwise the user will be redirected to the offer page just after registering.

Alternatively, you can leave access free and unregistered using the No account option.

Geographical blocking: this lets you manage which countries have access to your free offers. If you authorise the offer in one country, this means by default that all other countries are blocked.

For example, you can use this feature to make your platform inaccessible in one or more countries.

Finally, you can add several tariffs to the same offer. In this example of the free tariff, the first line is unlimited with no geographical restrictions, while the second is not.

Once the free offer has been activated, your content will be accessible without the need to pay.

Please note:

Free content can be recognised on your platform by the FREE icon, which can be activated in the PLATFORM > Configuration > Label configuration menu.